CEO Mark Zuckerberg launched Meta on the 28 of october, 2021 at Connect 2021, a new business brand that unifies our apps and technologies. Meta’s mission will be to bring the metaverse to life by assisting people in connecting, forming communities, and expanding their enterprises. The metaverse will resemble a mix of today’s online social experiences, stretched into three dimensions or projected into the real world at times.
It will allow you to share immersive experiences with others even when you are unable to be physically present with them — and to do things together that you would not be able to do in the physical world. It’s the next step in a long line of social technologies, and it marks the start of a new era for our business. In a founder’s letter, Mark elaborated on this vision.
Our annual Connect conference brings together developers, content creators, marketers, and others to celebrate the industry’s energy and progress. This year’s virtual event looked at how people would interact in the metaverse over the next ten years, from social interaction to entertainment, gaming, fitness, work, education, and business. We also announced new tools to assist people in creating for the metaverse, such as the Presence Platform, which will enable new mixed reality experiences on Quest 2, as well as a $150 million investment in immersive learning to train the next generation of creators.
You can watch the full Connect keynote and learn more about how the metaverse will unlock new opportunities at meta.com. You can also learn more about our work over the past several months to develop the Meta brand on our design blog. Read all our news in the posts below:
Our corporate structure is not changing, however, how we report on our financials will. Starting with our results for the fourth quarter of 2021, we plan to report on two operating segments: Family of Apps and Reality Labs. We also intend to start trading under the new stock ticker we have reserved, MVRS, on December 1. Today’s announcement does not affect how we use or share data.
Meta builds technologies that help people connect, find communities, and grow businesses. When Facebook launched in 2004, it changed the way people connect. Apps like Messenger, Instagram and WhatsApp further empowered billions around the world. Now, Meta is moving beyond 2D screens toward immersive experiences like augmented and virtual reality to help build the next evolution in social technology.
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