NIKE Extends The NFF Agreement
The Nigeria Football Federation‘s deal with the world-famous apparel company NIKE has been renewed through December 2026.
The American foot-and-bodywear behemoth agreed to prolong its connection with Nigeria Football after a month of negotiations, according to NFF President Amaju Melvin Pinnick on Thursday.
“We talked about several areas they needed to look into and we finally got a deal and extension of the contract until December 2026. I give the credit for this to Members of the NFF Executive Committee and the General Secretary. The new agreement lends credence to NIKE’s faith in Nigeria Football and what we are doing as a Federation. It is a wake-up call for our other sponsors and partners to extend their agreements and for more players in Corporate Nigeria to support the Nigeria game.
“We have also succeeded in getting our partners Nigerian Breweries PLC to extend their contract with the NFF by one year. Initially, their relationship with the NFF was due to end this year. We got talking and met several times, and finally, they agreed to extend by another year after which they will perform a review of the relationship.”
On Thursday, sportswear behemoths NIKE formally unveiled their massive store in Lagos. The stunning office is situated in the center of one of the major business districts of the city near the sizable Ikeja Mall. The mega-store is the first of several proposed large stores on the Federal Capital Territory of Abuja and Lagos Island.
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